Exhibit Design
Why is something you use every day limited to only a handful of colors? Apple x Pantone: Step Into Color explores how color and technology can work together as tools for self-expression, reintroducing play and individuality into Apple’s famously refined design language.
This experiential pop-up imagines a world where Apple products are customized through Pantone’s spectrum, from soft pastels to deep, grounded earth tones. Two shipping containers are transformed into an immersive environment surrounded by colored glass panels, inviting visitors to discover, experiment with, and interact with color as an active design choice rather than a decision made for them.
Rooted in the shared values of Apple and Pantone, the space is clean, natural, and modular. Precision and clarity guide the structure, while moments of surprise and interaction bring warmth and personality to the experience. The result is a playful yet intentional exploration of how color can deepen human connection to technology.
See next project
Exhibit Design
Why is something you use every day limited to only a handful of colors? Apple x Pantone: Step Into Color explores how color and technology can work together as tools for self-expression, reintroducing play and individuality into Apple’s famously refined design language.
This experiential pop-up imagines a world where Apple products are customized through Pantone’s spectrum, from soft pastels to deep, grounded earth tones. Two shipping containers are transformed into an immersive environment surrounded by colored glass panels, inviting visitors to discover, experiment with, and interact with color as an active design choice rather than a decision made for them.
Rooted in the shared values of Apple and Pantone, the space is clean, natural, and modular. Precision and clarity guide the structure, while moments of surprise and interaction bring warmth and personality to the experience. The result is a playful yet intentional exploration of how color can deepen human connection to technology.
See next project
Exhibit Design
Why is something you use every day limited to only a handful of colors? Apple x Pantone: Step Into Color explores how color and technology can work together as tools for self-expression, reintroducing play and individuality into Apple’s famously refined design language.
This experiential pop-up imagines a world where Apple products are customized through Pantone’s spectrum, from soft pastels to deep, grounded earth tones. Two shipping containers are transformed into an immersive environment surrounded by colored glass panels, inviting visitors to discover, experiment with, and interact with color as an active design choice rather than a decision made for them.
Rooted in the shared values of Apple and Pantone, the space is clean, natural, and modular. Precision and clarity guide the structure, while moments of surprise and interaction bring warmth and personality to the experience. The result is a playful yet intentional exploration of how color can deepen human connection to technology.
See next project
Type
Exhibit Design
Why is something you use every day limited to only a handful of colors? Apple x Pantone: Step Into Color explores how color and technology can work together as tools for self-expression, reintroducing play and individuality into Apple’s famously refined design language.
This experiential pop-up imagines a world where Apple products are customized through Pantone’s spectrum, from soft pastels to deep, grounded earth tones. Two shipping containers are transformed into an immersive environment surrounded by colored glass panels, inviting visitors to discover, experiment with, and interact with color as an active design choice rather than a decision made for them.
Rooted in the shared values of Apple and Pantone, the space is clean, natural, and modular. Precision and clarity guide the structure, while moments of surprise and interaction bring warmth and personality to the experience. The result is a playful yet intentional exploration of how color can deepen human connection to technology.
Type
Exhibit Design
Why is something you use every day limited to only a handful of colors? Apple x Pantone: Step Into Color explores how color and technology can work together as tools for self-expression, reintroducing play and individuality into Apple’s famously refined design language.
This experiential pop-up imagines a world where Apple products are customized through Pantone’s spectrum, from soft pastels to deep, grounded earth tones. Two shipping containers are transformed into an immersive environment surrounded by colored glass panels, inviting visitors to discover, experiment with, and interact with color as an active design choice rather than a decision made for them.
Rooted in the shared values of Apple and Pantone, the space is clean, natural, and modular. Precision and clarity guide the structure, while moments of surprise and interaction bring warmth and personality to the experience. The result is a playful yet intentional exploration of how color can deepen human connection to technology.
Type
Exhibit Design
Why is something you use every day limited to only a handful of colors? Apple x Pantone: Step Into Color explores how color and technology can work together as tools for self-expression, reintroducing play and individuality into Apple’s famously refined design language.
This experiential pop-up imagines a world where Apple products are customized through Pantone’s spectrum, from soft pastels to deep, grounded earth tones. Two shipping containers are transformed into an immersive environment surrounded by colored glass panels, inviting visitors to discover, experiment with, and interact with color as an active design choice rather than a decision made for them.
Rooted in the shared values of Apple and Pantone, the space is clean, natural, and modular. Precision and clarity guide the structure, while moments of surprise and interaction bring warmth and personality to the experience. The result is a playful yet intentional exploration of how color can deepen human connection to technology.